This is perhaps my most important discovery of malware embedded sites farm in a while, at least in respect to the potential impact it is currently having on the unprotected visitors browsing the sites of Possibility Media's portfolio of online magazines, which are pretty weird content by themselves. Possibility Media's (now owned by GM Media Worldwide Inc.) 24 online publications are currently serving embedded malware in the form of IFRAMEs on each and every domain, a logical development given they're all hosted on a single server (216.251.43.11).